Course Details
Country:
Greece
Institution:
American College of Thessaloniki
Course Title:
Entrepreneurship and Innovation
Course Number:
Management 330
Course Description:
An in-depth study of the legal, financial, marketing and organizational aspects of starting up, implementing, and successfully managing one’s own business venture. The major portion of the course, apart from presentation and discussion of theoretical bases involving starting a new business, consists of construction of a detailed business plan. Class members consider all issues involving initiation, building, and controlling a new venture. The main goal is first the analysis and secondly the simulation of an effective business plan based on realistic, contemporary case scenarios. (3 credits)
Language:
English
Approved Equivalent:
INTS 399
Attachment Files:
Mng330-Entrepreneurship and Innovation-Gantina.pdf
