Course Details

Country: France
Course Title: INTERNATIONAL STRATEGY SEM B
Course Number: EM054M3AB1
Course Description: This course is an introduction to international strategy within a practical and innovative framework. It combines concepts and techniques of strategy development and execution, namely; 1. Students develop and implement strategic planning and thinking, contributing to the achievement of their international business goals and adding value to their potential customers. 2. The course focuses on international strategies, with a particular emphasis on which countries to compete in, which sectors to enter and how to organize a business. 3. It provides a business strategy to anticipate market trends and determine competitive advantage. 4. It guides future managers in the strategic decisions they will make to best adapt their international business.
Language: English
Approved Equivalent: MGMT 441
Course URL:


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