Course Details
Country:
Spain
Institution:
Universidad Carlos III de Madrid
Course Title:
Global Consumer Behaviour
Course Number:
19503
Course Description:
The program is divided into six parts:
1. The nature of consumer behavior
2. External influences consumer
3. Analysis of the internal structures of the consumer
4. Models of consumer behavior
5. -Legislative and institutional framework for the defense of consumer rights in Spain
6. Application of consumer behavior to marketing strategies.
Language:
English
Approved Equivalent:
INTS 299
Attachment Files:
CertificadoConvalidacion (2)_5.pdf
