Course Details

Country: Netherlands
Course Title: Introduction to E-Business and Online Commerce
Course Number: E_MFEO_IEOC
Course Description: Learning Outcomes: By the end of this course, students will be equipped with the foundational skills to analyze, design, and manage e-commerce operations effectively. They will also be adept at using digital tools to innovate and compete in the evolving online marketplace. BRIDGING THEORY AND PRACTICE KNOWLEDGE:Demonstrates theoretical and empirical knowledge concerning the relevant areas in international business administration. After successfully completing this course, the student: can explain current E-business practices, developments and challenges. can explain relevant E‐business theory from the fields of information systems, economics, computer science, and logistics APPLICATION: Can propose a solution to an international real-life business problem by applying relevant theories and methodologies. After successfully completing this course, the student: can apply this theory to E‐business (decision) challenges. can explain the impact of E‐business on business practices and the development of new business models.
Language: English
Approved Equivalent: MKTG 332
Course URL:
Attachment Files: Studyguide (5)_7.pdf


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