Course Details
Country:
Netherlands
Institution:
Free University of Amsterdam
Course Title:
Risk and Health Communication
Course Number:
S_RHC
Course Description:
Risk and health communication are often used to inform people about health risks and to motivate them to adopt healthy behavior. To develop effective health campaigns and interventions, you – as a communication scientist – need knowledge about the factors that predict risk and health behavior, how you can influence these factors through communication, and how you can overcome potential obstacles you can encounter while persuading your audience. In this course we therefore discuss theory and research about predicting and changing risk and health behavior. In addition, we discuss, for instance, the role of message factors, and how campaign and intervention effects can be measured.
Language:
English
Approved Equivalent:
COMM 395
Attachment Files:
Studyguide (6)_15.pdf
