Course Details
Country:
Korea, South
Institution:
Yonsei University International Summer School
Course Title:
Strategic Management
Course Number:
IEE3293
Course Description:
From syllabus:
This course represents the student's link between the academic world and the
practical world. To this end, students are challenged to bring forth all the
knowledge and skills that they have acquired in other business courses and apply
them to real-world business situations. This course deals with strategic
management. The activities of identifying, analyzing, and evaluating business
issues involved with the survival and profitability of business enterprises in
competitive markets are stressed. Questions of initial strategy conception,
strategy evaluation and revision, and implementation will be covered. Students
assume the role of the general manager, particularly his role as a strategist. A
multidisciplinary and multifunctional perspective is taken in this course.
Language:
English
Approved Equivalent:
MGMT 471
Attachment Files:
