Course Details
Country:
Italy
Institution:
LUISS Guido Carli University
Course Title:
Markets and Strategies
Course Number:
AB2
Course Description:
The goals of the course are:
• To introduce participants to market analysis and strategic management
• To show how to apply a set of tools that are useful in strategic analysis
• To enhance participants’ creativity and problem solving abilities
• To present companies’ best practices across a broad range of industries and settings
• To improve familiarity with current challenges and issues in strategy developmentThe course will have a strongly interactive approach; students will be asked to form groups and present papers. Class discussion will follow paper presentation
Language:
English
Approved Equivalent:
MGMT 471
Attachment Files: