Course Details
Country:
Spain
Institution:
Universidad Carlos III de Madrid
Course Title:
marketing management
Course Number:
13658
Course Description:
Learn the main tools to analyze the competitive situation of a company marketing
Apply knowledge to any type of company and market
Synthesize the measures of market response and its relationship with marketing objectives
Learn the major components of a marketing plan
Evaluate the performance of the main objectives of the marketing function
Language:
English
Approved Equivalent:
MKTG 303
Attachment Files:
Marketing management.pdf
