Course Details

Country: Korea, South
Institution: Yonsei University
Course Title: Managing in Emerging Markets
Course Number: BIZ4148
Course Description: The goal of this course is to make students understand why we are paying attention to emerging markets (EMs); analyze facing challenges; manage risks in EMs; and project strategic responses. The learning goals of this course, therefore, is (i) expanding global perspective; (ii) developing innovative, creative thinking and approaches to expand into the EMs; and (iii) recognition of the significance of ethical behaviors in EMs.
Language: English
Approved Equivalent: MKTG 491
Course URL:


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