Course Details
Country:
Japan
Institution:
Waseda University
Course Title:
Strategy, Policy, and Planning 1
Course Number:
MANX431L
Course Description:
This course provides an introduction to the main theories and frameworks used for understanding the strategic management process of organizations. The strategic management process is defined as the full set of commitments, decisions, and actions required for a firm to achieve competitive advantage. In order to successfully engage in these activities managers must be able to effectively analyze the external environment in which the firm competes and identify key resources and capabilities that can be leveraged to create a competitive advantage. Further, it is critical to understand fundamental business-level strategies for deploying those resources, the role of corporate-level strategies in setting the activities and boundaries of the firm and strategies for competing internationally as well as the challenges associated with implementing such strategies. Today, as expectations regarding the role of business in society continue to shift, it is also crucial that managers be aware of salient objectives that extend beyond
Language:
English
Approved Equivalent:
MGMT 471
