Course Details
Country:
Spain
Institution:
Universidad Carlos III de Madrid
Course Title:
Media Landscape
Course Number:
13519
Course Description:
I. Film Industry
Lesson 1: What are we talking about?
Lesson 2: The Film Industry: an overview
Film as a cultural industry
Main actors
The beginnings of cinema: Who invented cinema? Kinetoscope vs. Cinematographe. European Hegemony. An international business.
Reading: ¿The Political Economy of Film¿, by Janet Wasko.
Lesson 3: Hollywood hegemony
Historical reasons: WWI and WWII.
Economical reasons: End of the Edison¿s trust. Hollywood. Fordism.
Cultural reasons: From ¿meltin¿ pot¿ to ¿salad bowl¿. Modernity (Hansen).
Political reasons. The ¿Little State Department¿ and the Falacy of the ¿laissez faire¿: The MPAA as a lobby. Independence? Rating system?
Relationship between the United States government and the MPAA.
Conclusion: Oligopoly. Competence inside / collaboration outside. Distribution control.
Reading: ¿Global Cultural Industries: New Strategies, Old Motivations¿, by Janet Wasko
Lesson 4: Hollywood hegemony (II). Not Only Films.
Hollywood after WWII
The Windows System: Dollars beyond tickets
The digital revolution and the piracy troubles
Media concentration
Majors and indies
Synergy
Other revenues
Reading: Scans from The Global Transformations Reader, by David Held and Anthony G. McGrew and ¿The Structure and Dynamics of Global Multi-Media Business Networks¿ by Manuel castells and Amelia h. Arsenault.
Lesson 5: Hollywood today
New Industrial Division of Labor
Runaway production
Reading: Scans from Global Hollywood 2, by Toby Miller et al
Lesson 6: Government and the movie industry I:
Reasons for the
An abridge history of European government activities
From ¿cultural exception¿ to ¿cultural diversity¿
Disney and children¿s culture
Reading: ¿Cultural Exception, national policies and globalization¿, by Divina Fraug Meis
Lesson 7: The State and the movie industry II MID TERM EXAM!!
Types of helps
European Regulation: Television Without Frontiers
Problems and consequences
Reading: Television Whithout Frontiers
II. Television Industry
Lesson 8: Television Industry: an overview
Main actors and their activities
Television birth
The government influence
Lesson 9: American Television
Features
The ¿big five¿
The PBS
Financing
FCC
Reading: ¿Watching Television: A Political Economic Approach¿, by Eileen R. Meehan
Reading: TBA
Lesson 10: European Television
Features
BBC
Public Service
Financing
Ofcom
Reading: ¿Public Broadcasting and Democratic Culture: Consumer, citizens and communards¿, by Graham Murdock
Lesson 11:Deregulation and re-regulation
New times, new politics. The Crisis
In United States
PBS crisis
Reading: Scans from European Television in the Digital Age, by Stylianos Papathanassopoulos and ¿Public Service Broadcasting Beyond 2000: Is There a Future for Public Service Broadcasting?¿, by Collins et al.
Lesson 12: Pay Tv / television contents
Types of pay tv
The Birth of HBO
IpTV
Reading: ¿The Inflow of American Television Fiction on European Broadcasting¿, by Else de Bens.
Lesson 13: Your TV. Comments about your TV
Lesson 14: Doubts
Selected Filmography:
Casablanca (Michael Curtiz, 1942)
Why we fight? (Frank Capra, 1942)
The Battle of Midway (John Ford, 1942)
Quiz Show (Robert Redford, 1994)
The Player (Robert Altman, 1992)
The Bad and the Beautiful (Vincente Minelli, 1952)
Transformers (Michael Bay, 2007)
Language:
English
Approved Equivalent:
FAVS 399
Attachment Files:
