Course Details
Country:
France
Institution:
EM Strasbourg Business School
Course Title:
Basics in Entrepreneurship
Course Number:
EM165M19
Course Description:
This course aims at discussing mainly entrepreneurial cognition and dynamics. Through different readings, case studies and with the help of real-life examples, we will explore a wide variety of areas such as inspiration, ideation, intuition, evaluation (or validation) of ideas, development entrepreneurial strategy. In this course, we will also discuss the challenges associated with entrepreneurship. The main focus will be on opportunity recognition and ideation process.
By the end of this course, students should have used the entrepreneurial mindset to identify and apply the elements of entrepreneurship. Classes will be mostly case and discussion based, which means that students are invited to share their opinion and insights. Lectures are supported by group exercises and projects which will allow students to consolidate their knowledge
Language:
English
Approved Equivalent:
MGMT 451
Attachment Files:
Basics in Entrepreneurship.pdf
