Course Details
Country:
Hungary
Institution:
External - CEA Budapest
Course Title:
BUSINESS ENTERPRISE - STARTUPS
Course Number:
bus 401
Course Description:
The course gives a practice oriented, case-based introduction to the conditions as well as the means of venture creation and operation of startups. Students will learn how to avoid mistakes and pitfalls as well as how to take advantage of the largest benefit of a small and agile organization: the gift of flexibility, autonomous decision making and bias for action. The main goal of the course is to develop students? ability to discover, select, process, interpret and use the necessary data to take decisions in an uncertain world and, then, to exploit market opportunities. The class is designed to provide students with the tools, methods and approaches - all through practical cases - which startups need to master in order to start and manage a successful new business venture. By the end of the course students will be able to identify opportunities, conduct customer development, develop business models and value
Language:
English
Approved Equivalent:
MGMT 451
Attachment Files:
